The management board of the World Cultural Heritage site My Son has launched a competition to find ideas for products, services, and sustainable development solutions. According to Da Nang Newspaper on August 26, 2026, two values are placed at the center: Cham cultural heritage and forest ecosystem.

Proposed directions include architectural experiences, traditional crafts, environmental education, and community-related activities. These contents fall within the scope of idea generation. Visitors need to check the list of services currently operating at My Son; organizations or individuals interested in the competition should look for the rules and submission deadlines from the management board.